You are cordially invited to attend the Public Relation Division

of the Association for Education in Journalism & Mass Communication

Pre-convention Professional Development Workshop

Fountainebleau Hilton Resort & Towers

Tuesday August 6, 2002

1 p.m. - 6:00 p.m.

** Free of charge **

PANEL #1: Mentoring Graduate Students into a Research Agenda

Moderator: Louis K. Falk, Youngstown State University

Panelists:

Doug Newsom, Director of Graduate Studies, Texas Christian University

Richard Nelson, Professor, Louisiana State University

Pam Bourland-Davis, Associate Professor, Georgia Southern University

Dean Kruckeberg, Professor, University of Northern Iowa

PANEL #2: They Should Know What We Know, and We Should Know What They Know: Bridging the Gap Between the Outside Professional World and Our Classrooms Session Chair

Moderator: Bill Adams, Florida International University

Panelists:

Judy Turk, Professor, Virginia Commonwealth University

Don Wright, Professor, University of S. Alabama

Rob Doughty, VP of Public Relations, for Burger King

Janet Maizner, Manager, Edelman Worldwide's Miami office

PANEL #3: The ABCs of AEJMC

Moderator: Carolina Acosta-Alzuru, University of Georgia

Panelists:

Pam Bourland-Davis, Georgia Southern University

Pat Curtin, University of North Carolina-Chapel Hill

Juan Carlos Molleda, University of Florida

Cassandra Gajkowski, University of North Carolina-Chapel Hill

Maria E. Len-Rios, University of Missouri-Columbia

ROUND TABLES

1. Types of Research and Assessment

Charles Lubbers, Kansas State University

2.Research funding / How to get involved/ Augmenting summer pay/ Obtaining data sets

Fritz Cropp, University of Missouri

3. Communication Audits

Bonnie Riechert, University of Tennessee

4. How to write for professional/ Trade Publications and how are they used by the professional

John Elsasser, Public Relations Society of America

5. Statistical issues / Human subjects legalities

Don Stacks, University of Miami

6. Post-modernism research tactics

Derina Holtzhausen,University of South Florida

7. Getting published

Richard Nelson, Louisiana State University

8. Teaching and publishing: Getting them both done

Daradirek Ekachai, Marquette University

9. Consumer behavior research

Lisa Fall, University of Tennessee (contact for further information: lfall@utk.edu)